Posted by Chris Colgan on Sunday, October 12th, 2025 8:20am.
The Northern Virginia real estate market has fundamentally changed. The days of the wild seller's frenzy are over, replaced by a balanced market brimming with opportunities that most people are overlooking. Inventory is up between 43% and 67% year-over-year, yet buyers are still looking in the wrong places.
This isn't just another generic list of towns. As a real estate professional who has navigated this market for over two decades, this is the insider's guide to where I would personally invest my own money and move my family in 2025. Let’s break down what’s really happening and where the smart money is going.
Before we dive into locations, you need to understand the new reality of the NOVA market. The headlines don't tell the full story.
From Seller’s Frenzy to Buyer’s Opportunity: Homes are now sitting on the market for 15-20 days on average. While that sounds slow compared to the last few years, it's still significantly faster than the national average. This isn't a crash; it's a normalization. Buyers now have the negotiating power to ask for home inspections, appraisals, and radon tests—things that were nearly impossible just a year ago.
Job Market Realities (Beyond the Headlines): Yes, federal job cuts have impacted the region, with about 11,000 positions eliminated in Virginia. But here’s the counter-narrative nobody is talking about: Virginia also reported over 251,000 job openings statewide, with a job opening rate of 5.5% compared to the national 4.6%. The private sector, especially tech, is more than making up for the government job shrinkage.
This balanced market creates incredible openings for savvy buyers. Here are the three places that make the most sense right now.
This might shock some people, but my number three pick is Arlington. For the first time in years, a genuine buying window has opened up in this premium market.
Market Opportunity: Home prices are down approximately 8.5% year-over-year, with a median sales price of $750,000. During the pandemic, single-family homes here soared to an average of $1.3 million. This pullback is your chance to get into a world-class community at a more realistic price point.
Unbeatable Commute & Accessibility: With a 10-30 minute commute into Washington D.C., Metro access, and unparalleled walkability, Arlington offers true urban living with suburban comforts. Restaurants, parks, and culture are all at your doorstep.
Strong Economic Fundamentals: Despite the market shift, Arlington's unemployment rate is a low 3.5%. The job market remains incredibly solid, and its diverse neighborhoods—from Clarendon to Crystal City—offer a lifestyle for everyone.
Who it's for: Young professionals, couples, and anyone who craves an urban lifestyle with easy access to D.C. If you value walkability and don't want to rely on a car, Arlington is your best bet.
Ranked the #2 best place to live in Virginia, Reston is the undisputed tech hub of the region. What's happening with infrastructure and tech jobs here is incredible.
A Thriving Tech Economy: With a median household income of over $144,000, Reston's economy is booming. Major players like Google and Microsoft have significant operations here, and the growth in tech jobs is offsetting the decline in federal positions.
Massive Infrastructure Growth: The Reston Station development is adding nearly 5 million square feet of new residential, office, and retail space. This isn't scattered sprawl; as a planned community, Reston's growth is organized and thoughtful.
Balanced Lifestyle: Commutes to D.C. average a reasonable 23-32 minutes. Reston offers beautiful natural spots like Lake Anne alongside modern developments, providing a great quality of life.
Who it's for: Tech professionals and anyone whose career is a top priority. If you want to be at the center of innovation with a reasonable commute and fantastic amenities, Reston is the place to be.
This is my number one pick. If I were moving my family tomorrow, it would be to Burke. Ranked the #1 place to live in Virginia by U.S. News & World Report, Burke is the total package.
An Economic Powerhouse: The median household income here is a staggering $180,000—more than double the national average. This financial stability is reflected in the community.
Established Community Feel: Burke is a mature community with a real sense of belonging. You'll find large parks, established neighborhoods with beautiful, mature trees, and none of the growing pains of newer developments.
Unbeatable Value: You get some of the best schools in Virginia and a strong sense of community without paying Arlington prices. The average 30-minute commute to D.C. is a fair trade-off for the incredible value and lifestyle.
Who it's for: Families who want top-tier schools, a high quality of life, and a stable, established community to put down roots in.
What truly secures the long-term value of these three communities is the massive investment being poured into the region. Over $9 billion in major development is underway, including:
INOVA's $2 Billion Hospital Redevelopment: Bringing thousands of high-paying healthcare jobs.
$700 Million in Transit Upgrades: Improving connectivity across the region.
Route 1 Expansion: Widening the highway to improve traffic flow.
Massive Data Center Growth: Loudoun County's data center values have soared 78% to $42 billion, powering the tech economy.
When you buy in Burke, Reston, or Arlington, you aren't just buying a home; you're investing in a region with a clear and prosperous future.
Whether you're drawn to the urban energy of Arlington, the tech-forward momentum of Reston, or the family-focused stability of Burke, 2025 presents a rare opportunity in the Northern Virginia market.
As a local expert dedicated to helping people connect with their communities, I can provide the insider knowledge you need to make the smartest decision for your future.
If you’re thinking about making a move, let’s talk. Visit us at ColganTeam.com to see current listings or email me directly at info@colganteam.com to start the conversation.